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181 views 5 min

Exploring The Impact Perspective Shifting

Growth Sci Journal

We will explore the science behind Soloman’s Paradox and provide practical tips for how you can use perspective shifting to improve your own relationships and communication skills.

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265 views 3 min

Writing Calls-to-Action That Rock (And Don’t Suck!)

Growth Sci Journal

Every writer knows a good call-to-action can make or break an campaign or article. A call-to-action is the instruction within an article that encourages readers to do something, such as click on a link, sign up for a newsletter, or buy a product. It should be powerful enough to motivate the reader to take action […]

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214 views 5 min

Amazon takes on QVC

Growth Sci Journal

Today I thought I would talk about Amazon Latest product announcement. Amazon Live you maybe be able to get involved and get in there early if you are an Amazon seller or brand that sells on Amazon.

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191 views 7 min

Australia vs Facebook:

Growth Sci Journal

Today I would like to talk to you about the new mandatory bargaining code which is the result of many years of complaints from traditional media outlets that social media platforms benefit from the hard graft of journalists without paying a cent for it.

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219 views 6 min

Domino’s and the Irresistible offer:

Growth Sci Journal

Today I wanted to talk to you today about Irresistible Offers, how to create them fairly easily and easily the most famous is the dominos pizza offer.

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187 views 5 min

The Death of Bounce Rate

Growth Sci Journal

Today I want to talk to you about a day some will say was a bad day and some will say was a long time coming. The death of bounce rate. Let me explain.

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202 views 4 min

Remembering Music Mag Ads From The 90s

Growth Sci Journal

Today I wanted to do a less serious journal entry. One about nostalgia and music. There were two things growing up that I loved music and marketing and there were times they collided.

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169 views 8 min

How Flexible is Brand Image

Growth Sci Journal

Today I want to talk to you about Brand image & how flexible it truly is, if you believe most marketers its not very flexible at all but they are wrong brand image is very flexible.

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185 views 7 min

Will Boohoo buying Debenhams workout?

Growth Sci Journal

Last Monday’s announcement that fashion website Boohoo had bought the Debenhams for the price of £55m. I would like to examine what exactly is it buying and why is it buying it?

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177 views 5 min

A Cool Way To Tell A Story On Twitter

Growth Sci Journal
Ground hog Day

Today I wanted to talk to you about a cool way to tell a story inside Twitter using Twitter threads.

Do you remember back in the days when you had “Dungeons and Dragons” books where you would be give the intro of a story and then given an option to take one of 2 ways