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What is an SEO Title Tag – Tips For Making a Title Tag

/ Editor - 25 April 2018

Hello Marketers

If you have been researching SEO one thing you are boned to have come across “SEO Meta title”.

In this post, I would like to explain what it is and a few tips when using them.

The SEO Title Tag is part of metadata that shows up in your HTML inside the < head> tag. I consider an excellent metadata title, one that tells individuals and web indexes what your page is for, why it matters to there search.

SEO Title Metadata is one of the most significant bits of wording you have control over and often what makes individuals choose whether to visit your site when it appears in the query items.



**Meta Tags**

Initially, we should discuss metadata. Meta components are HTML components used to give data about a site page for the web crawlers.

There is some Metadata that is not as useful as they once were. Others are worth using as a standard, and will most likely increase your traffic by letting Google know who you are and what they want to hear. There are more than just four kinds of meta tags, but some are less common or not that relevant to Basic Digital Marketing.

We’ll discuss the four types below:


  • Meta Title Attribute: This is the text you’ll see at the top of your browser. Search engines view this text as the “title” of your page.

  • Meta Description Attribute: A brief description of the page.

  • Meta Robots Attribute: An indication to search engine crawlers or “bots” as to what they should do with the page.

  • Meta Keywords Attribute: A series of keywords you deem relevant to the page in question. (Google doesn’t use them for ranking anymore)



What Does the SEO Title Tag Look Like?

The title tag looks like this in your HTML code:
** <title> Title will go here </title> **
Here is the way title tag will show up in Search engine SERPs

See Below

SEO Title SERP Image

SEO Title Displayed Search engines



Writing SEO Title tags:

So If you’re composing your SEO title tag, what do you have to know? I have built a beginners SEO Checklist with some tips on the most skilled method to compose streamlined SEO titles:

Quick Beginners Checklist

  • Length:
    Titles must be 70 characters in length; this includes spaces.

  • Keyword Placement:
    Your most vital Keywords/catchphrases should be in your title tag, with your small less valuable Keywords being toward the end of the title tag.

  • Wording:
    Keep your wording and expressions short and basic. Forget words that would make it read a longer sentence.

E.G., and, assuming, in any case, then, and so on.

  • Organization Name:
    If your organisation name does not have your keyword or phrases in the name its self. It’s best to put it toward the end of the title tag.

  • Make It Relevant:
    Title tags must be composed mainly for that page to provide substance on the search page.



Hope this has helped and if you have any questions feel free to leave us a comment


For some more detail visit Moz.com

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Editor | Loves Scientific Marketing | Hates Bad Marketing |