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The Soloman Paradox Of Perspective: How to Sell Ice to an Eskimo

Selling ice to an Eskimo is a classic example of a seemingly impossible task. But what if there was a way to look at it from a different perspective, utilizing the Solomon Paradox? If you’re looking to improve your sales skills and learn how to sell practically anything, read on.
/ Editor
15 April 2023

The Solomon Paradox is the idea that people are better at giving advice to others than they are at solving their own problems. By applying this concept to sales, we can shift our perspective and find creative solutions to seemingly impossible tasks like selling ice to an Eskimo.

Today we will explore the Solomon Paradox and how it can be applied to sales. We will also provide practical tips and techniques to help you sell anything – even to people who initially seem uninterested or skeptical. So, if you want to become a better salesperson and learn how to sell ice to an Eskimo, keep reading.

The psychology behind Solomon’s Paradox can be extremely useful in marketing, as it helps us.

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