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3 views 11 min

Creating a website that offers a great user experience is essential to keep visitors engaged and coming back for more. However, achieving this can be a challenging task, especially if you don’t have the right tools. Fortunately, heat maps can help you design a website that offers an optimal user experience. A heat map is […]

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186 views 13 min

Writing effective calls-to-action that actually work isn’t always easy, but it can be one of the most useful tools in driving conversions and customer engagement. Crafting a powerful CTA requires understanding your audience and what they are looking for, as well as using strong visuals and language that is direct, simple, and focused on the […]

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5,837 views 15 min

There are lots of different types of metrics that you could track, but only some of them actually matter. We’ll cover the one that really matters (North Star Metrics) and how to find yours in this post. North Star Metric is the single most important metric you should focus on as a leader because it […]

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190 views 20 min

  Hello Marketers   Today I want to talk about targeting specifically target market, one of the most important things in marketing, because without it, you’re just throwing money into the abyss. What you’re aiming for is a specific person—probably a person that’s already thinking about the problem that your product or service solves and […]

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169 views 8 min

Today I want to talk to you about Brand image & how flexible it truly is, if you believe most marketers its not very flexible at all but they are wrong brand image is very flexible.

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177 views 5 min

Today I wanted to talk to you about a cool way to tell a story inside Twitter using Twitter threads.

Do you remember back in the days when you had “Dungeons and Dragons” books where you would be give the intro of a story and then given an option to take one of 2 ways

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153 views 3 min

Today I would like to talk about strategy and specially what is strategy and how you should be using strategic planning in your marketing to help improve your strategy and strategic thinking. I will touch on a framework that may help you understand this better.

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178 views 4 min

A lot of companies have set up Email newsletters in a rush, Don’t just send random marketing promos. Lets being some clarity back to a once trendy method of communication.

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122 views 4 min

How do brands build trust and engage with customers, how trust is so important and the act of building trust.