Today I want to talk to you about Brand image & how flexible it truly is, if you believe most marketers its not very flexible at all but they are wrong brand image is very flexible.
Last Monday’s announcement that fashion website Boohoo had bought the Debenhams for the price of £55m. I would like to examine what exactly is it buying and why is it buying it?
Install this Growth Sci Journal on your iPhone and then Add to Home Screen
The WSJ Of Growth Marketing
and then