Writing effective calls-to-action that actually work isn’t always easy, but it can be one of the most useful tools in driving conversions and customer engagement. Crafting a powerful CTA requires understanding your audience and what they are looking for, as well as using strong visuals and language that is direct, simple, and focused on the […]
There are lots of different types of metrics that you could track, but only some of them actually matter. We’ll cover the one that really matters (North Star Metrics) and how to find yours in this post. North Star Metric is the single most important metric you should focus on as a leader because it […]
Hello Marketers Today I want to talk about targeting specifically target market, one of the most important things in marketing, because without it, you’re just throwing money into the abyss. What you’re aiming for is a specific person—probably a person that’s already thinking about the problem that your product or service solves and […]
Today I would like to talk about strategy and specially what is strategy and how you should be using strategic planning in your marketing to help improve your strategy and strategic thinking. I will touch on a framework that may help you understand this better.