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167 views 13 min

The Art of Writing a Great Call to Action: 3 Essential Components

Growth Sci Journal

Writing effective calls-to-action that actually work isn’t always easy, but it can be one of the most useful tools in driving conversions and customer engagement. Crafting a powerful CTA requires understanding your audience and what they are looking for, as well as using strong visuals and language that is direct, simple, and focused on the […]

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5,812 views 15 min

What Is a North Star Metric?: An Overview of an Important Concept

Growth Sci Journal

There are lots of different types of metrics that you could track, but only some of them actually matter. We’ll cover the one that really matters (North Star Metrics) and how to find yours in this post. North Star Metric is the single most important metric you should focus on as a leader because it […]

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173 views 20 min

What is target market with 5 examples from Brands you love?

Growth Sci Journal

  Hello Marketers   Today I want to talk about targeting specifically target market, one of the most important things in marketing, because without it, you’re just throwing money into the abyss. What you’re aiming for is a specific person—probably a person that’s already thinking about the problem that your product or service solves and […]

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155 views 8 min

How Flexible is Brand Image

Growth Sci Journal

Today I want to talk to you about Brand image & how flexible it truly is, if you believe most marketers its not very flexible at all but they are wrong brand image is very flexible.

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147 views 3 min

What Is Competitive Strategy

Growth Sci Journal

Today I would like to talk about strategy and specially what is strategy and how you should be using strategic planning in your marketing to help improve your strategy and strategic thinking. I will touch on a framework that may help you understand this better.

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111 views 4 min

Build Trust With Customers

Growth Sci Journal

How do brands build trust and engage with customers, how trust is so important and the act of building trust.