Creating a website that offers a great user experience is essential to keep visitors engaged and coming back for more. However, achieving this can be a challenging task, especially if you don’t have the right tools. Fortunately, heat maps can help you design a website that offers an optimal user experience. A heat map is […]
Exploring The Impact Perspective Shifting
We will explore the science behind Soloman's Paradox and provide practical tips for how you can use perspective shifting to improve your own relationships and communication skills.
Writing Calls-to-Action That Rock (And Don’t Suck!)
Learn the secrets to writing a compelling call-to-action that will get readers to take action. Crafting calls-to-action that don't suck is easy!
Every writer knows a good call-to-action can make or break an campaign or article. A call-to-action is the instruction within an article that encourages readers to do something, such as click on a link, sign up for a newsletter, or buy a product. It should be powerful enough to motivate the reader to take action […]
The Gatekeeper
It’s Jan 2021 and most business are looking to try stay afloat or trying to grow their client base.